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Apr 20, 2011

Digital Signage in Hospitality Industry

Here are some photos I took few days ago when I was visiting Marriott Hotel Harber East (Sorry for my poor shooting skill):


This small digital signage is embedded outside every meeting room in Marriott. When there is a meeting schedule, the signage would display the agenda, the info of the speakers, etc; otherwise, it would display the ads and some activities hold by Marriott itself.




This signage is embedded in a wall near hotel lobby, showing some tourist information, such as weather, local events, hotel activites, etc. It is a pity that it is not a touch panel, otherwise it would be more interactive. As I recall, some hotels even provide digital wayfinder and digital notice board showing the information of the meetings or weddings that are going to be hold today in hotel.




Given the capabilities of dynamic image/video display and Internet information integration, digital signage provides hospitality industry a total premium customer service solution, such as self check-in kiosk, digital billboard, tourist information kiosk, even the digital integrated room-service kiosk, social media display and so on, which can enhance the brand image of the hotel, increase customer satisfaction and loyalty, reduce the costs of paper advertisement, as well as decrease the work load of receptionists.
Here are some other examples:






Here is a youtube video demonstrating the applications of a variety of digital signages in hospitality industry:



4 comments:

Samual said...

Hey, its s really great Blog. Light boxes and poster displays are a great way to attract your customers’ eye and get your advertising noticed.

Unknown said...

I recommend this Digital Signage. They were very professional and work very fast. Their prices are also very reasonable which is one of the reasons why I always call them to take care of my company's.

Digital Lobby Signage Software said...

I came to this blog and it helped me to add few new points to my knowledge on digital lobby signage software. Actually, I am trying to learn new thing wherever I find. Impressive written blog and valuable information shared here.

Mohit joshi said...

As you mentioned, digital wayfinders are extremely useful and some hotels use it to provide information like meetings or weddings. Digital wayfinders also help to make navigation easier.